SEO Competitor Analysis

Want to Dominate Search? Start with SEO Competitor Analysis

Success in search isn’t just for the biggest brands. We uncover the strategies that work, so you can take the lead in your market.

Your Competitors Are Winning. Let’s Change That!

Your competitors aren’t winning by accident. They spend time and money figuring out where to show up, how to attract attention, and how to position themselves as the top choice for their customers.

Want to know how they do it, and do it even better?

Our SEO Competitor Analysis reveals the full strategy driving their success—from organic search and paid ads to content, PR, and brand positioning. Instead of guessing, you’ll get a clear plan to outperform them and secure your place at the top.

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This service is part of our complete SEO package. We don’t offer it separately because real SEO success requires a full, strategic approach. See how we bring it all together!

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How We Analyze Your Competitors & Find Growth Opportunities

We take a data-driven, step-by-step approach to competitor analysis, using specialized SEO tools to uncover insights that directly impact rankings, traffic, and conversions.
You’ll see exactly what’s fueling their success—and how to surpass them.

STEP 01

Technical SEO & UX Performance Audit

A strong technical foundation plays a major role in rankings and user engagement. We analyze:

  • Site speed & performance

    How fast their pages load and how it impacts SEO and UX.

  • Meta tags & on-page SEO

    How their titles, descriptions, and content are optimized for search.

  • Internal linking & crawlability

    How their site structure helps search engines understand and rank their pages.

How This Benefits You:

Using Screaming Frog, Lighthouse, and Google Search Console, we identify technical weaknesses and overlooked optimizations. We pinpoint technical improvements that will help your site load faster, rank higher, and deliver a better experience.

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STEP 02

Traffic & Content Performance Breakdown

Not all traffic is equal. We analyze how competitors attract and convert visitors.

  • Top-performing competitor pages

    What pages drive the most traffic, and why?

  • Content strategy insights

    Which content types (guides, videos, case studies) engage their audience?

  • Keyword intelligence

    Which search terms help them rank, and where can you compete?

How This Benefits You:

We use Ahrefs to analyze their strongest content strategies.
You’ll get a clear content roadmap to increase traffic and outperform competitors in search.

Our Pricing
STEP 03

Backlink & Digital PR Strategy

High-authority backlinks give competitors a ranking and credibility advantage. We analyze:

  • Where their backlinks come from

    The sources that help them rank higher.

  • PR, media coverage & partnerships

    How they gain exposure through press and industry mentions.

  • Industry trust signals

    Which sites and influencers support their brand and how you can secure similar (or better) placements.

How This Benefits You:

We use Ahrefs, BrandMentions, and backlink analysis tools to track their link-building strategies.
You’ll know exactly where to gain high-quality backlinks to increase authority and boost rankings.

Our Pricing
STEP 04

Competitor Paid Ads & Media Buying

Many competitors combine SEO with paid traffic to dominate visibility. We break down:

  • Where they invest in ads

    Google, YouTube, LinkedIn, Meta, and other platforms.

  • Ad messaging & creatives

    What copy, visuals, and landing pages drive conversions.

  • High-ROI campaigns

    Which ads perform best, and where they waste budget.

How This Benefits You:

Using GA4, Google Ads Transparency Center, and Meta Ads Library, we analyze their ad spend strategy. You’ll have insights on where to invest in ads for better ROI and conversion rates.

Our Pricing
STEP 05

Brand Positioning & Market Sentiment

Your brand’s perception impacts trust, conversions, and customer retention. We assess:

  • How customers perceive competitors

    Strengths, weaknesses, and key brand sentiments.

  • Messaging effectiveness

    Which narratives resonate with their audience.

  • Opportunities to stand out

    Gaps in their branding that you can capitalize on.

How This Benefits You:

We use review tracking, social listening tools, and GA4 audience data to gather brand insights. You’ll see where competitors fall short and how to position your brand as the better choice.

Our Pricing

Turn Competitor Insights Into Your Competitive Advantage

Your competitors have already tested the market, optimized their strategies, and found what works. But here’s the truth: you don’t have to play catch-up—you can surpass them.

With real data instead of guesswork, you’ll know exactly where to focus, how to refine your strategy, and where to outperform the competition. No wasted time, no missed opportunities—just a clear path to better rankings, stronger visibility, and more conversions.

Stop leaving your growth to chance. Get the insights you need to make smarter, faster, and more profitable SEO decisions.

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Your website is missing valuable opportunities to connect with customers every day. 

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"Get Stuff Digital drove real growth for our business, improving search rankings and organic traffic. Their data-driven approach and deep expertise turned around our site when we were losing traffic fast. If you’re looking for an SEO partner that delivers measurable results, I highly recommend them."

Todd Saunders
CEO
Broadlume, a Cyncly company

Faq

Frequently Asked Clearly Answered

1

How often should SEO competitor analysis be done?

SEO competitor analysis should be done at least quarterly, and there are many benefits for doing this. It’s important to remember that most industries’ search trends change fast, and staying updated gives you an advantage.

2

Doesn’t SEO competitor analysis mean copying competitors?

We believe that copying someone makes one a follower.
SEO competitor analysis is something we do to help you understand exactly what works for others in your field so that you can then use that data and build a better strategy for your brand.

3

What’s included in a competitor analysis report?

A competitor analysis report provides a full breakdown of what’s driving your competitors’ success and where you have opportunities to outperform them. It includes:

  • SEO breakdown—why they rank and how to beat them
  • Backlink & PR insights—who’s talking about them and how to get featured there
  • Ad strategy analysis—where they’re spending and whether it’s paying off
  • Content performance review—what attracts and converts their audience
  • Market gap analysis—where they’re failing, and how you can take advantage
4

Will this work in a highly competitive industry?

The more competitive your industry, the more valuable these insights become. We help you find angles your competitors aren’t optimizing for yet, that will allow you to use that chance and position yourself as a leader in an untapped market space.

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